Not being famous is the #1 cause of shame and anxiety according to TheNicessist.com, but it doesn’t have to be anymore because fame is meaningless now.
According to a survey commissioned by fame-authority Variety in July, U.S. teenagers are more enamoured with YouTube stars than they are with the biggest names in film, TV and music.
Crazy, right? I mean…anyone can make a YouTube account! Think of the poor A&R men and casting directors whose sexual favours must be shoring up across the country (New York and LA to be specific).
Yes, it’s true. The tastemakers of today (Americans ages 13 to 18) chose YouTube celebrities like Smosh, the Fine Bros. and PewDiePie over real famous people like Jennifer Lawrence, Seth Rogen and Paul Walker. What draws the teens to YouTube celebrities over real celebrities, the experts at Variety say, is the intimate, authentic experience they perceive to be having. YouTube celebrities typically do not have carefully crafted PR strategies and can be more candid than your average star that can lose major motion picture deals for saying the wrong thing.
This comes as a huge shock to people like you and I who have celebrated The Famous for being better looking, more talented and above the law while simultaneously attributing our own unhappiness and anxiety to the fact that no one has taken notice that we are just as good looking and just as talented as The Famous, yet we have not been granted entry to the upper echelon of society. It is shocking but also I feel like I breathe for the first time in a long time.
The glamour of fame has faded into a tally of YouTube subscribers and social media followers. And you know what? I’m ok with that. I really am. The tastemakers of today (Americans ages 13 to 18) aren’t interested in the manufactured personae of the traditionally famous. And that means we have no reason to feel anxious or upset for not being famous.
Rather than try to book the next big movie, if we want to feel loved by strangers we need to start focusing on being better, more authentic versions of ourselves because the key taste-making demographic (American ages 13 to 18) are only interested in authentic, intimate experiences with public figures that feel candid. So maybe, just maybe, if we focus our anxiety that’s bred from not being famous into manufacturing a totally authentic, intimate experience for our soon-to-be adoring fans, we’ll be OK. Fame won’t be walks on the red carpet but we’ll still feel that unconditional love from strangers we deserve until they suddenly have a change of heart and stop watching our videos.
And I’m not just saying this to discourage you from pursuing traditional fame so that there are more openings for me. That would be unscrupulous.